Corning’s “A Day Made of Glass 2″
Corning, the Gorilla Glass company, recently released their follow up to their majorly successful “A Day Made of Glass” video from last year. In the 2011 YouTube video, Corning showcased all the applications that glass paired with technology could have in our daily lives. People were mesmerized by this almost surreal glimpse of a potential future, quickly making it a viral hit. According to Forbes, over 17 million people have viewed the original since it was first posted around this time last year. Last week, Corning released the sequel “A Day Made of Glass 2” which follows the same family through a normal day, but this video broadens the scope for these futuristic concepts.
Corning released this statement on their website along with the video: “Glass is the essential material enabling this new world. The displays and touch surfaces of the future will require materials that are tough, yet thin and lightweight; that can enable complex electronic circuits and nano functionality; that can scale for very large applications, and that also have a cool, touch-friendly aesthetic.” In addition to the cool six minute video that quietly shows-off the awesome ideas Corning is pursing, this time they released a second narrated version which explains everything we are seeing on the screen.
This video, titled “the unpacked version”, is almost double the length, but for those less interested in the technical, wordy mumbo-jumbo, the normal video is still pretty amazing. Forbes notes that everything depicted in the video is currently in some form of development in their Research and Development labs. While the tablets featured in the sequel were something we saw a lot in the previous video, there were some fascinating new applications such as solar panels, augmented reality, and electronic medical equipment and records.
In one segment, the girls in the video go on a school field trip to a forest where there is interactive glass panels used by the guide as well as the ability to place a dinosaur in the forest. In just four days after being posted on YouTube, “Day Made of Glass 2” already has 471,634 views. Corning is hoping to continue to remain profitable in their touchscreens for mobile devices over the next few years until they can bring the cost down for the concepts depicted in their videos.