Music Video Filmed by a Dog with a GoPro [Video]
When Will asked his friend, director Dave Meinert, to look after his dog Lemon for the weekend, he probably wasn’t expecting this.
The happy-go-lucky canine makes its small screen debut as the star of South African musician Johnny Neon’s single “Hearts.” Equipped with a GoPro camera, Lemon documents a day-in-the-life of the perky-eared pooch to the poppy electronic beat of Neon’s track.
What begins as dizzying vertigo turns into not being able to remove your eyes from the screen. Lemon bounds down staircases, chases kids, nuzzles strangers at the beach (proving the theory that girls give more attention to men with dogs), plays with other dogs, and splashes in the ocean.
The unique video fits all categories of Meinert’s self-proclaimed expertise, stated as, “I mainly focus on performance and character-based work. I mainly direct commercials and music videos. I mainly love it.”
I mainly do, too. Though initially apathetic to the idea of having a dog capture footage for a music video, I have to admit I couldn’t take my eyes off of the sun-soaked images and light-hearted depictions of what looks to be the quintessential summer day.
As the Huffington Post notes, “With the migration of music videos from MTV to YouTube, Facebook, and just about everywhere else on the Internet, musicians are constantly looking for a way to stand out from the crowd.”
OK Go and Gotye certainly created ripples using a car to play music in the Mojave with “Needing/Getting” and an overnight shoot and body-painting for the stop motion “Somebody that I Used to Know,” respectively. And as the budget for music videos deteriorates (with the exception of some, including the Chevy-funded “Needing/Getting”), musicians must hire directors willing to stretch their budget just as much as their artistic muscles.
While “Hearts” is whimsical, it does lack the stunning visuals bigger budgets bring, like Switchfoot’s “Stars,” which was actually filmed underwater for most of its duration. But Lemon is pretty darn cute.