Four Years of Free College
The new business school dean at the University of North Haven has started a little contest. What does the winner get? Four years paid at his college.
Now, what’s the catch? Very simple. Any entering freshman simply has to come up with an “entrepreneurial idea.” This idea came from the same man who came up with Mastercard’s “Priceless” marketing campaign. It would seem he has come up with another brilliant marketing idea for his new school.
The current cost for four years at UNH is $128,000. This contest is supposed to be a way of attracting the “creative minds” that the school is looking for. It is also supposed to end up making the school a higher education destination for business innovation.
Larry Flanagan is one of several people who are leaving the boardroom for academia. He is just one of many who are bringing their understanding of the executive world into the classroom and developing new ways for students to learn. This newest development is to help Flanagan’s small school compete with the larger programs around it.
“The concepts of entrepreneurialism, innovation, and sustainability are constant themes going into the future in business education. It’s not a fad; it’s what the country was built on, people with entrepreneurial capabilities,” Flanagan said.
A Facebook page has already been set up advertising the contest which runs through March 1. Each student has to come up with a business idea. They must create a Facebook page that discusses their business idea with a full company overview, make it interesting, and sell it to the judges which include Flanagan.
The full-tuition scholarship will be given to four students. The next 20 students will win an iPad, and 50 others will win $250 worth of credit to the school’s bookstore.
Flanagan also said, “The kids are definitely interested, but when I get to the full tuition it’s the parents’ eyes that light up.”
The school may be smaller than Yale which is nearby, but this contest will definitely help to build the university’s status for being innovative and working to find the creators of tomorrow. By offering contests such as this and smaller ones that Flanagan held before this one, he is looking to go down as an excellent dean in this school’s history.