“Pong Beer” – The Official Beer Pong Beer
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For all those times you’ve choked down the Natty to nudge out the competition, for all those nights you’ve sacrificed your gag reflex for the satisfaction of sinking the last Solo cup, for all of those occasions where a lost ping pong ball has ruined the makings of an epic night, a game-changing brew has the solution, Pong Beer.
Packaged as a 30-rack with two ping pong balls for the college/post-grad-friendly budget of $18, Pong Beer has accomplished what Keystone, Natty Light, and Milwaukee’s Best have failed for to for the last decades: brought beer balls. In one ingenious solution, Pong Beer provides a light lager that’s perfect for chugging but has a higher quality taste than the aforementioned ales. More importantly, it stresses exerting the least amount of effort and energy possible when party planning.
Pong Beer offers two products: the “Rack Pack,” as mentioned above, which is a 30-rack with two free ping pong balls and “The Reload,” which caters to the Beirut version of the game and takes supply-stocking a step further by putting 16 oz. cups and four ping pong balls in one place. While Pong Beer is currently only available in ten states, mostly the East Coast and parts of the South and Midwest, it’s making its way across the nation and will soon be stocked in Florida, Texas, and California, among others.
If placed appropriately (namely, nearby universities), Time thinks the company just may be onto something. “The folks at Pong Beer did the math, and the numbers are pretty convincing. Sales of beer pong paraphernalia generate $20 million annually and 50% of college students say they play the game.”
Coming from a university where those games ruled your Friday nights (and afternoons), were played in fraternities with beer-waxed floors, and where it was nearly impossible to find a ping pong ball amidst all of the stumbling, grinding and smooching, I feel that Pong Beer fills a deep void felt by college students nationwide.
It’s convenience that matters, and the company packages it. Move over, Natty. Pong Beer’s calling re-rack.
