There’s a reason why most of us like second-day hair more than wash day. And that’s because there’s something irresistibly alluring about bedhead hair. That perfectly imperfect, tousled texture that sits somewhere between a night out and the morning after. It’s effortless, undone, and carries an air of nonchalance that says, “I didn’t make an effort, but I still look great.”
What's Considered Bedhead Hair?
At its core, bedhead hair is all about embracing a relaxed, slightly lived-in texture. It’s the exact opposite of over-styled, ultra-sleek locks, instead favoring a more natural, carefree approach. Think: soft waves with a hint of movement, a little frizz in just the right places, and the kind of volume that only comes from a few days without a wash.
Recently, the trend was front and center at Prabal Gurung, where models sported loose, slightly disheveled strands with a natural, bedhead-inspired finish. Meanwhile, at Prada, the styling took on a similarly effortless vibe—hair that looked as though it had been slept on and pulled back and then run around the block to take on a messy-chic organic looking low nape ponytail.
How to Master the Bedhead Look
The key to achieving the perfect bedhead style is striking a balance between undone and intentional. Here’s how to get the look:
Step 1: Start with Lived-In Hair
Bedhead works best on second- or third-day hair when natural oils have given strands a bit of grip and texture. If you’re starting with freshly washed hair, use a light texturizing spray or sea salt spray to create a similar feel.
Product Pick: KEVIN.MURPHY HAIR.RESORT.SPRAY
Step 2: Add Dry Shampoo
A good dry shampoo isn’t just for absorbing oil—it also adds volume and grit, and creates a slightly tousled effect. Spray it at the roots, then massage it in with your fingers to build texture.
Product Pick: Living Proof Perfect hair Day Advanced Clean Dry Shampoo
Step 3: Embrace Natural Waves
If your hair is naturally wavy, let it air-dry and enhance the movement with a bit of styling cream. If you have straight hair, loosely braid it before bed to wake up with soft bends.
Product Pick: Briogeo Style + Treat Yuzu + Plum Oil Light Work Sculpting Crème
Step 4: Skip the Brush
The charm of bedhead hair lies in its imperfection. Instead of brushing, use your hands to shake out your strands and create natural separation.
Step 5: Lock It In with Texture Spray
A spritz of texturizing spray or a light-hold hairspray will help define your waves and keep the style looking intentionally undone rather than completely unkempt.
Product Pick: amika un.done volume & matte texture spray
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