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Minimalist meets maximum impact this summer as nail trends take on a softer, more refined aesthetic. From creamy neutrals and sheer washes to nostalgic brigh...

Big, bold, beautiful brows have never been more in. And whether you’re growing yours out or looking for a new way to shape yours, a new subtle trend might be...

There was a time when red carpet glam meant lashes so bold they practically waved hello. But at this year's Met Gala, fashion’s most iconic night revealed a ...

Summer 2025 has officially ushered in blonding season, and this year we're seeing trends that champion depth, dimension, and healthy, high-shine hair. From s...

Trends come and go with the seasons and this year we’re seeing a spike in searches for the butter yellow nail trend – a delightful infusion of warmth and vib...

This season’s most in-demand color doesn’t come from the icy blondes or cool browns of past seasons. It comes from warmth—layered, luminous, and full of dept...

As a consequence of dry hair and a humid environment, frizz is a common problem that can sneak up on any style during the warmer months. While certain hair t...

Reverse balayage is a hair color technique similar to classic balayage, but instead of adding lighter tones to the hair with bleach, deeper, richer shades ar...

There’s a lot of buzz around “invisible” or “hidden” layers—and for good reason. These techniques add volume and movement to a haircut without visible layers...