The jury may still be out on whether or not women with lighter locks have more fun than their brown-haired counterparts, but it’s safe to say brunettes are having a major moment right now. Yes, if there’s anything we can learn from 2020, it’s that low-maintenance color is critical. Long gone are the days when we could expect to visit the salon every couple of weeks to touch up our color. Most salons are now booked weeks (or even months) in advance. We predict women will be gravitating toward more natural-looking colors that can easily go several weeks without a touch-up. At the top of our list? Multifaceted brunette shades. This is because darker shades more forgiving if you’re unable to get to the salon, and come in multi-faceted finishes - whether you want a cool-tone brown or a warm caramel. Read on to discover why dark shades are commanding attention, and check out the top brunette hues we’re lusting after for summer.
Welcome to the Dark Side
So what makes brunette the most sought-after color for 2020? Aside from offering an endless array of color options, brown shades are more forgiving, less damaging and, most importantly, less maintenance than blonde hues. Even though most of us are not experiencing the side effects of not being able to visit the salon on a consistent basis any more, we’re all likely second-guessing our go-to hues for the months ahead. Unlike blonde shades, which can only go for so long without touch-ups, brunette tones are the easier option. Whether you get an all-over color or a subtle balayage, it’s harder to see harsh lines of regrowth. What’s more, the application is less damaging to your strands over time. Ahead, scorching-hot shades that should be on your radar right now.
Typically reserved for fall, delectable coffee shades are making an early arrival this summer. A welcome change from the lighter locks that typically reign supreme in the warmer months, this season it’s all about a deep base with multifaceted dimension and glossy shine. For a warm weather-ready touch, ask your colorist to add a few light brown highlights throughout.
Though it’s technically equal parts blonde and brown, we predict this blended shade will rank at the top of every colorist’s hit list this summer. With celebs such as Khloe Kardashian, Kylie Jenner and Jennifer Lopez rocking bronde styles all over the ‘Gram, it’s no wonder why women everywhere are gravitating toward the hybrid hue. It’s flirty and playful—and enhances a summer glow!
This stunning shade is anything but flat. Featuring a seamless blend of brown and red tones, this warm shade looks timeless with a fun, modern feel. Perfect for natural brunettes looking to spice up their color without making a drastic change, we predict that auburn brown will be sticking around long into the cooler months.