There’s something undeniably freeing about cutting your hair short in the summer — lighter, cooler, and just easier. And this year, one unexpected classic is making a serious comeback: the pageboy bob. But don’t confuse it with the helmet-y version your mom wore in the '90s. Summer 2025’s pageboy is softer, more modern, and shockingly versatile.

Whether you’re a stylist behind the chair or someone craving a bold seasonal switch-up, here’s everything you need to know about the trend that’s defining summer cuts.

What Is the Pageboy Bob — and Why Is It Trending in 2025?

The pageboy haircut dates back to the '60s and '70s — famously worn by icons like Vidal Sassoon's muses and even The Beatles. But the version resurfacing today blends vintage structure with modern softness.

Key Characteristics of the 2025 Pageboy:

  • A clean, rounded baseline, typically between the jawline and chin
  • Inward-turned ends for a polished finish
  • Optional fringe (curtain, micro, or full)
  • Strategic layering to add movement and avoid bulk

“Clients are asking for cuts that feel intentional but effortless,” says Lori, a licensed cosmetologist and Editor in Chief at Bangstyle. “The pageboy bob checks all the boxes — it’s cool, clean, and easy to style. It looks structured but wears soft, which is exactly what summer hair needs.”

Why the Pageboy Bob Is Perfect for Summer

This cut isn’t just a trend — it’s practical. Here's why it's perfect for hot weather and high humidity:

  • Keeps You Cool: The shorter length lifts off the neck, offering built-in ventilation during summer heatwaves.
  • Wash-and-Go Friendly: With the right cut, it air-dries beautifully — no hot tools required.
  • Works With Multiple Textures: From fine and straight to thick and wavy, the pageboy can be customized to suit your natural pattern.

Trending Pageboy Styles for 2025

Here are the three pageboy variations dominating the beauty scene this season — each paired with pro tips and product picks.

1. The French-Girl Pageboy

Inspired by Taylor LaShae (@taylorlashae)

 

This romantic version blends Parisian minimalism with soft structure. Think collarbone-grazing length, cheekbone-framing layers, and wispy curtain bangs.

Best For: Straight to wavy textures
Styling Tip: Apply a volumizing mousse and rough-dry with your hands to create undone, lived-in texture.
Pro Pick: Bumble and bumble. Thickening Full Form Soft Hair Mousse

 

2. The Textured Pageboy

Inspired by Briana Cisneros (@brianacisneros)

 

For those with natural waves or curls, this pageboy is about letting your texture lead. The classic rounded shape is kept intact, while light layering prevents bulk.

Best For: Wavy, curly, or textured hair
Styling Tip: Apply salt spray to damp strands, scrunch, and diffuse for volume and bounce.
Pro Pick: KEVIN.MURPHY HAIR.RESORT.SPRAY – Beach Look Hairspray

 

3. The Iconic Pageboy

Inspired by Anna Wintour (@theannawintour)

This sculptural take leans editorial — cut ultra-short with blunt lines and paired with a micro fringe.

Best For: Fine, straight hair and bold personalities
Styling Tip: Use a glossing serum or spray to emphasize the silhouette.
Pro Pick: Redken Naked Gloss Shine Oil

 

How to Customize the Pageboy Bob for Your Face Shape and Hair Type

This isn’t a one-size-fits-all cut — and that’s what makes it so wearable. Here’s how pros tailor it to suit every client:

  • Round or heart-shaped faces: Go for a longer pageboy (near collarbone) with side-swept bangs to elongate the face.
  • Thicker hair: Request internal layering or a hidden undercut to reduce weight and create flow.
  • Curly hair: Strategic layering enhances curl pattern while keeping the shape intact. Skip blunt lines for better bounce.

 

For Pros: Behind-the-Chair Cutting & Styling Tips

If you're a hairstylist looking to bring this trend to your clients, here's how to make it work in the salon:

  • Use pivoting sections to create a curved perimeter line without bulk.
  • Dry cut the layers on curly textures to preserve bounce.
  • For clients with fine hair, keep the baseline slightly weighted to avoid stringiness.
  • Always discuss styling effort up front — a pageboy looks effortless, but the wrong texture match can require extra work.

The Bottom Line

The pageboy bob is more than a throwback — it’s a reinvented classic that’s summer-ready, low-maintenance, and surprisingly flattering on nearly everyone. With a few personalized tweaks, it can feel fresh, modern, and undeniably cool.

So if you’ve been thinking about going shorter this season, take this as your sign — and your guide.

 

Product Recommendations

French-Girl Pageboy

Our Pick: Bumble and bumble. Thickening Full Form Soft Hair Mousse

 

 

 

Textured Pageboy

Our Pick: KEVIN.MURPHY HAIR.RESORT.SPRAY - Beach Look Hairspray

 

Iconic Pageboy

Our Pick: Redken Naked Gloss Shine Oil

 

 

About the Author

Lori is a Licensed Cosmetologist in the state of California, with over 10 years of hands-on experience in the beauty industry. She holds a B.S. in Sociology from the University of California, Berkeley, which shapes her unique perspective on beauty as a reflection of culture and identity. Currently based in London, U.K., she brings a global lens to hair, skin, and nail trends. As Editor in Chief at Bangstyle, she combines technical expertise with editorial storytelling to guide beauty professionals and enthusiasts alike.

 

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