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Warm tones have been on rotation over the past few seasons, but it looks like 2020 is all about the Midas touch. Gold is anticipated to be the season’s most coveted shade and, with colors ranging from smoky gold to glitter gold and everything in between, we couldn’t be more excited to hop on board the gilded trend. Check out the top golden hues to embrace in the New Year. 



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Though an array of golden shades are anticipated to reign supreme this season, smokey gold is considered the leader of the pack, at least according to celebrity stylist and Redken ambassador Cassondra Kaeding. The A-list colorist transformed actress Natalie Portman’s signature chocolate locks into a seamless blend of ash brown and luxe gold hues. The result? A stunning color melt that captured everyone’s attention! The key to achieving the striking shade? An effortless balayage of cool ashy tones and warm golden hues.

Think of the smokey gold trend as the hair equivalent of the smoky eye: The color looks “lived in” and sultry without any harsh lines of demarcation. The best part? The blend can be customized to fit any client, whether she wants a more sun-kissed finish or a darker base with a hint of golden blonde at the mid-lengths and ends. 


Glitter Gold:


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Golden Honey:

Is your client craving more brightness during the dreary winter months? A stunning golden honey balayage adds warmth and dimension while still achieving that gilded look. Maintaining a cool ashy color at the roots will provide a subtle contrast, while the blend of honey, vanilla and gold hues will keep the color fresh and light. 



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Gilded Gold:

To give naturally light blonde locks a gilded finish, follow celebrity stylist Tracey Cunningham’s lead and add an array of golden lowlights. Perfect for warming up a cooler blonde shade, the effortless blend of bright hues livens up a summery blonde and gives any base color a luxe, metallic finish. 


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Rose Gold:

One stunning color combo we didn’t know we needed? Auburn and gold! Soft golden babylights breathe new life into red strands, adding brilliant dimension and shine while still maintaining a semi-natural look. To help clients maintain the color’s bright, metallic finish, encourage clients to use a violet toning shampoo at least 1-2 times a week. 



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Want to indulge in a more playful take on the golden look? You’re in luck! Rose gold remains a standout shade worthy of an encore in 2020. The gorgeous blend of light pink and golden hues is ultra-flattering and playful, whether you opt for a twinge of rose gold balayage or allover color.