
Reverse Hair Washing - What It Is & How To Do It
You could be washing your hair all wrong. If you feel as though your hair hasn’t quite been behaving how you want it to, it may be time to take a deeper look at the way you wash your hair. When it comes to getting the look you’re after, the new trend of reverse hair washing could be the answer. Keep reading to learn more about the trend and how you can utilize reverse hair washing to get a better finish.

Fortitude Collection by Amy Gaudie
FORTITUDE is a collection created by Amy Gaudie that reflects creating a force to be reckoned with. A collection that shows the strength of resilience and fortitude in a time of struggle — it proves that a creative mind can come alive when pushed to become more dynamic as an individual.

Introducing CLICS & The Encryption Collection
The CLICS Creative Team is led by Global Award-Winning Artist and Industry Icon, Chrystofer Benson, as the SVP of Global Creative Direction. Joining Benson will be Artistic Director, Damien Carney, and Technical Director, Greta Coston, along with the entire CLICS Creative Team. To learn more about the features of CLICS, take a peek at the inspiration behind the ENCRYPTION collection below!