Articles

The industry has seen an uptick in individuality, which makes texture - whether natural or created with hot tools - one of the top trends of the year. This movement guarantees that clients will be looking for more shape with their cuts and expert styling tips to show off their new look. Take a peek at some of our top techniques this season to share with fellow stylists and your clients at their next appointment. 

We are constantly observing new styles daily and with different hair types, shades, lengths, and techniques there are a plethora of unique styles! So, how do you get the one you want? Due to the fact that everyone wants texture these days, it’s important to have an arsenal of techniques that deliver the many types of curls and waves.  And, you have to be able to make them last…even on skinny low-density hair,” says Andrew Carruthers, Education Director for Sam Villa. The secret to long-lasting curl power is pretexturzing.

Recognizing his positive influence in the industry, the International Hairdressing Awards are naming Sam Villa the first International Hair Influencer of the Year!