Are you ready for the holidays? Festive coffee cups, snowfall, knee-high boots and cheerful colors signify the winter months and this year, with the new City Beats Collection, we’re hoping the season will be extra special. To accentuate the metallic trends growing in popularity we’ve come up with our best and brightest formula’s to help your clients test out a new color before the New Year. This semi-permanent line will allow your clients to discover new shades without taking the commitment into 2017. Take a peek at the top tips from Redken Artist Sean Godard on the hottest colors of the season.
- Is your client’s blonde ready to go from summer beach to winter chic? Try Rose Gold! By combining City Beats in City Ballet Pink, Chelsea Coral, and East Village Violet, stylists can achieve a barely-there pink hue that easily accentuates warmer skin tones in the cooler months. Sean’s pro tip: Alternate diagonal slices of each color formula to give client’s hair a metallic dimensional effect.
- Yellow Gold is always a classic when it comes to jewelry, and now it’s the perfect way to play into the rainbow hair trend this holiday season. City Beats in Yellow Cab will achieve bright, not brassy, gold hair and this shade is easily adaptable for whatever your client’s desired end result. Sean suggests balayage instead of solid color application for a more subtle effect, and varying the concentration of yellow depending on how light or dark the starting color level is.
- Whether your client is already platinum or they’re trying to conceal the grays, Smoky Silver is the answer to embracing the latest metallic hair trends. City Beats in Indigo Skyline (yes, purple!) diluted with Clear will subtly reflect a blue violet hue into the hair for a silver shade that pops. Sean’s pro tip: This color application on existing grays will remove any brassiness – hence why this trend is for clients of all ages!
Give your clients the gift of shiny, healthy hair this season by showing them how City Beats can create a beautiful metallic color with low commitment shades and high conditioning formulas.
Even if you haven’t found or wrapped all your gifts yet, there’s one thing for certain, you’ll be #RedkenReady for the Holidays!