New York Fashion Week has always been about more than just the clothes—it’s the beauty, the hair, the nails, the attitude, and the energy of New York City during fashion week that truly define the mood of a season. For Spring/Summer 2026, the runways proved that individuality is in, but with a maximalist twist. From pastel eyeshadows to sculpted updos, this season’s looks celebrate creativity and a playful touch of rebellion.
7 Standout Beauty Trends from NYFW SS26
1. Pastel Eyes
There will always be space for the beige and bronzy, but this season designers embraced eye makeup with delicate pastel shades like lavender, icy blue, moss green, and cotton-candy pink. Makeup artists layered shimmer and soft washes of pigment to create ethereal finishes that felt fresh after years of “clean girl” minimalism. Think dreamy lids paired with glossy skin—perfect for spring weddings, rooftop parties, and every moment in between.
2. Undone Boho Waves
The SS26 runways proved that effortless beauty is eternal. At Ulla Johnson, hairstylist Diego da Silva crafted textured, free-flowing waves that felt breezy and lived-in, echoing the soft, flawless energy of the collection itself. The look was all about enhancing natural texture—straight hair stayed sleek, curls stayed curly—while mousse and shine products added that just-back-from-the-beach polish. This season’s waves weren’t over-styled; they were romantic, natural, and made to move.
3. Statement Hair Accessories
Hair took center stage thanks to bold accessories ranging from oversized bows and rhinestone-studded clips to tiaras and silk scarves. Designers leaned into nostalgia, whether it was a lace wrap tied around loose curls or a beret topping off a tailored look, the message was clear: accessories aren’t just for your outfit—they’re part of your hair story now. And that scarf you loved so much during summer, it has a dual purpose this season as a new way to show off your wardrobe—spotted everywhere were scarves tied around waists and we’re here for it.
4. Bobs Are Baaack
Short hair had a major moment on the runways, with bobs proving to be the haircut of the season. At NYFW the bobs in question were either sharp and sculpted, grazing the chin with a bold edge that felt distinctly New York or softer, more relaxed versions with flyaways left free—which in many cases was also a nod to effortless tailoring. The takeaway? Whether sleek and blunt or undone and airy, the bob is back in every form imaginable.
5. Nail Art as Fashion’s Favorite Canvas
Nails at NYFW were anything but an afterthought. Polka dots, chrome tips, charms, and even industrial-inspired piercings turned fingertips into miniature works of art. The bold manicure moment gave an edge to otherwise soft collections, proving that bold nails are one of the easiest ways to embrace runway in real life.
6. Colorful & Faux Lashes
Faux lashes in a variety of shades like white, sky blue, and even metallic gold were seen fluttering down the runways. Coming off as wearable art—the look was whimsical and modern, giving lashes as much power as eyeshadow and liner when it comes to making a statement.
7. The Scarf-Tied Hair Tuck
We still love the Olsen Tuck, but this year the hair tuck evolved into a more practical hack: simply tying hair at the nape with a scarf. From silky bands at Calvin Klein to sweater sleeves at Brandon Maxwell, this effortless trick redefined “I didn’t try too hard” styling. Expect it to hit TikTok tutorials and IRL brunch tables by spring.
TLDR:
The SS26 runways in New York reminded us that beauty is meant to be expressive. Whether you’re trying pastel eyes for date night, adding a rhinestone clip to your weekend bun, or experimenting with berry-toned blurred lips, the key is to play. Because, this season isn’t about perfection—it’s about individual personality.
Cover Image Credits: @brandonmaxwell
