4a1110d3b42d127b65de princess bob

The thing about haircut trends is that the overall shapes remain largely the same — but the finishing touches are what sets them apart. The perfect case in point is the latest iteration of the bob that’s fluttering hearts. Enter: The Princess Bob a.k.a a short, one-length bob that’s already making the rounds with celebs and influencers.

What Is The Princess Bob?

It’s short and chic and its sole purpose is to make a statement. Many of us have seen the haircut in television and film, on everyone from Gigi to Hadid to Elle Fanning, and most notably on literal royalty with the likes of Princess Maria-Olympia of Greece and Denmark or @olympiagreece as her followers may know her. While she’s always been a style icon, her transition from mid-length layers into a short crop has sent her fashion status soaring. If you’re looking for new inspiration for your bob hairstyle — consider this your sign.

Because this style can be tailored with varying lengths to fit your exact face shape it’s a look that can be adapted for anyone. And because this classic shape takes on modern vibes with the face frame, it updates your overall style with a sophisticated edge.

How To Style The Look:

In addition to pairing it with a fun, flirty hair color – we are partial to blondes this summer – the best part about this bob is the goal of low maintenance that carries through from cut to style. The idea is to give your finished look the appearance of being styled without looking overly styled. The goal is the ultimate lazy-chic, low-key yet cool hair that above all else is unique to you and only you.

While you’ll want to limit heat styling to get a handle on damage, this look can benefit from a mix of air-drying and heat styling when necessary. If you’re going to air-drying route, we highly suggest coupling your look with new Redken Acidic Color Gloss to give your natural texture a high-shine finish. Start with the Shampoo, Conditioner and Activated Glass Gloss Treatment before coupling with products designed for your texture type. If you're wearing a natural wave or curl, the Hydrating Curl Cream for a light hold or Sculpting Curl Gel to define your texture.


When going the heat styling route, make sure to work Acidic Bonding Concentrate into your normal daily routine and then always prep hair with Acidic Bonding Concentrate Leave-In for strength and repair and then layer of Acidic Color Gloss Heat Protection Leave-In Treatment. Between the bond-building power of Acidic Bonding Concentrate and the gloss-like shine from Acidic Color Gloss, this will give your Princess Bob something a little extra.