D64fb8dd816e1f1eb115 mattavantgardecover

Hair: Matthew Tyldesley
Makeup: Isidro Valencia
Photography: Clay Cook
Additional Processing: Jordan Hartley
Photography Assistance: Jacob Roberts & Blake McGrew
Tops: Genna Yussman
Models: Brooke Taylor, Emilia Wladyka & Karah Miller

What draws you to Avant Garde work?
For me, avant  garde creates limitless possibility in hairstyling fueled by imagination. It's the most versatile hair genre where there are simply no rules.

Can you tell us a bit about your experience working as a REDKEN Artist? How did you know the brand was the perfect fit for you?
Being a REDKEN Artist allows me to meet other salon professionals. My goal as an artist is to educate and inspire salon professionals with technical skills, product knowledge and how to grow their business behind the chair. I get to work backstage on hair teams doing hair as well being part of a network that has over 400 artists in the field. I have made some amazing friendships and learn many skill sets to use in my own career development. I knew Redken Was the brand for me when I realized my own potential as an artist. I’ve really learned know how to be more assertive and making the most of my career.

What’s on your photo shoot playlist?
My photoshoot playlist is chock full of 1980's jams, Madonna, Britney Spears, Lady Gaga, pop, dance R&b, rap and of course, Dolly Parton.

What was the most surprising thing you’ve discovered about the hair industry?
The most surprising thing about the hair industry are the amount of stylists who don't partake in continuing education. With an ever "changing" industry, it's important to see what's “new and hot” and to be open minded to new ideas and methods. Education is a lifeline to inspiration.

If you became King of the entire Hair Industry tomorrow, what is a new change you would bring, or initiative you would start?
If I was king of the hair industry tomorrow I would make continuing education mandatory nationwide. I would also have more hair competitions  take place in the US, and host classes that educated stylists on other areas of hair artistry; including braiding, extensions, wig styling, networking and how to interview for jobs.

Who influenced you the most in your career?
Vidal Sassoon has always inspired me. His name was always prevalent in my career as I was researching and studying. His work was always so inspirational.

If you hadn't found Hairdressing, what do you imagine you'd be doing instead?
If I hadn't found hairdressing I probably would have done retail or entertainment and definitely something in the arts.  I'm a people person and I love to please.

You’re home alone with no one to judge you, what do you eat? What do you watch? What song do you belt out?
When I'm home alone, I love to eat anything that doesn't move lol. When I'm working I sometimes forget to eat, so off days are perfect for grilling out or exploring new restaurants. Music is constantly playing in my home I pretty much listen to everything. I can sing every song on Madonna's Immaculate collection. As far as watching TV, I limit my intake but I do enjoy the occasional programs on Investigation Discoveries, family guy, horror films and teen comedies.

Be sure to STALK Matthew Tyldesley to see more of his amazing work!