We are thrilled to partner once again with the Professional Beauty Association (PBA) to promote all of the talented artists who are finalists for the 2018 NAHAs (North American Hairstyling Awards), the most prestigious hair and beauty award in the country. In this feature, get to know more about this year's Makeup Artist of the Year Finalist – David Maderich.
Bright hair and bold hues, David Maderich’s NAHA collection is a feast for the eyes as he begs us all to have a little fun with our makeup. Taking shades outside their box, literally, his fun pops of color have us all thinking about the process of makeup and what we wear every day in a new light. Keep reading to get to know more about David and see his gorgeous collection!
What is your favorite thing about being a makeup artist?
Wow - I’ve had so many positive experiences in my career as a makeup artist. Makeup has taken me all over the world; and it has opened my eyes to other cultures and personalities. Makeup is not only a creative tool to express yourself, it also has the positive power to alter the way a woman feels about herself. In that regard, makeup can be a powerful tool. But I would say my favorite thing about being a makeup artist is the ability to create pretty pictures.
What was the inspiration behind this collection?
I love working with color and shapes and pairing them together in unexpected ways to force people to stop and think and reevaluate their concept of makeup.
What was your biggest challenge in creating this collection?
My biggest challenge in creating this collection was getting everyone together on the same day. I plan my shoots in sketch books weeks in advance. I never ever do mood boards - I find mood boards breed redundancy and mediocrity. We are supposed to be creative craftsman - don’t rely on pictures by other individuals to inspire you - inspire yourself.
What does your collection say about trends or movements within the industry?
I think my collection is part of an overall view that makeup can be used in abstract ways - meaning, colors and shapes can go anywhere on the face. I mean, why be constricted to just brown or beige on the eyes or rose or pink on the cheeks? Experiment, have a sense of adventure and express your creativity.
If you were to describe this collection in one word, what would it be?
Did you have any hero products?
I use both Mac Cosmetics and Make Up For Ever for colors and paints; and Face Atelier for creating perfect skin.
What were you hoping to convey to your audience with this collection?
I’d like my audience to experiment with the use of color. We live in a beige world of monochromatic shades of blah - why not perk up your day with blue cheeks, purple eyelids or yellow ears.
Tell us a little more about you, as an artist.
I don’t think of myself as an artist. The moniker of artist is tossed about much too liberally. I mean, when Madonna proclaimed herself an artist, the door slammed shut on the definition of the word. Genuine artists like Warhol, Picasso, Prince, Avedon or Hemingway used their art to change and reinterpret the way we as a society move through our daily lives. In that respect, I certainly don’t consider myself an artist. Don’t get me wrong, I love what I do and it keeps a roof over my head, but what I do for the most part is apply pretty colors - albeit with a tasteful and skilled hand - on genetically gifted women to create an image to sell a product or service.
How do you Vegas?
I love going to Vegas to see my industry peers as well as to get inspiration from the energy that is NAHA.
If you won the lotto (or slot machine) tomorrow, what would you do?
In my fantasy, I would toss my makeup case over the Brooklyn Bridge and retire to the South of France. Living on the Côte d’Azur, I would drink way too much, flirt with boys far too young for me and sleep until noon on a daily basis. But in reality, I would probably bank the money and keep doing what I’m doing.
Be sure to stalk David Maderich on Bangstyle to see even more of his inspirational looks!