This season, we’re seeing polished blowouts and effortless finishes everywhere, from fashion week to the red carpet to real life. Some of the most prominent trends from this year’s spring runways featured low ponytails with simple embellishments, sleek bejeweled braids, and deep side parts. Messy, undone looks are taking a backseat to super-shiny, perfectly polished strands—and we have just the products you need to get the look at home. Keep reading to get tips on creating some of this season’s hottest styles.
The Look: A Classic, Perfectly Polished Blowout
Must-Have Product: Style Blowout Gelée No. 56
A perfect blowout is always in style, but this season, we’re seeing more polish than ever. To help protect strands, boost volume, and provide just enough touchable hold for a polished finish, work a small amount of Style Blowout Gelée No. 56 into damp hair before blow-drying with a round brush. Ideal for adding extra body, Style Blowout Gelée No. 56 also offers heat protection up to 446 degrees Fahrenheit.
To help cut down on drying time, mist damp hair with Keune’s Style Instant Blowout No. 37, which also offers lightweight body and shine for a soft, bouncy finish. Finish the look with Keune’s Style Humidity Shield No. 13 to protect against humidity and help fight frizz.
The Look: A Romantic Low Pony
Must-Have Product: Style Straight Cream No. 57
Spring/Summer 2020 runways saw an array of sleek, low ponytails, often adorned with romantic embellishments, like ribbons, pearls, and bows. Recreate the style by soothing curly or frizzy strands—and adding serious shine—with Style Straight Cream No. 57.
Work a small amount of this heat-activated cream through damp hair, then blow-dry. If needed, use a flat iron to smooth and straighten. Create a center or slightly off-center part, then pull hair back into a low ponytail, making sure to smooth any bumps. Secure with an elastic, then tie a ribbon or bow to conceal the elastic and up the romantic, whimsical factor.
The Look: Frizz-Free Curls
Must-Have Product: Style Curl Cream No. 25
For curly girls, it’s all about smooth, defined curls this season. To get the look, first smooth a small amount of Style Curl Cream No. 25 through damp or dry hair to activate curls, eliminate frizz, and add extra bounce. Style Curl Cream also offers heat protection up to 446 degrees Fahrenheit, so you don’t have to stress about breakage, frizz, or damage.
For extra shine and frizz control, take a very small drop of Keune’s Style Defrizz Serum No. 17 and run it between your palms, then work it through the hair for a lustrous, grease-free finish. Lastly, blow-dry hair with a diffuser, working curls into the desired shape. Finish with Keune’s Style Humidity Shield No. 13 for extra humidity protection.
The Look: A Deep Side Part
Must-Have Product: Style Root Volumizer No. 75
Super-deep side parts were everywhere on this season’s runways. It’s the perfect way to make a subtle statement—changing your part can seriously change your whole look! The key is to focus on creating volume at the root. Start with Style Root Volumizer No. 57, which adds lightweight volume and lift.
Beginning with damp hair, create a deep side part. Spray Style Root Volumizer at the root, then blow dry using a round brush. For added shine and light hold, finish the look with Keune’s Style Soft Set Spray No. 57. Hold the can about 12 inches from the head, then lightly mist.
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