Netflix’s Too Much is supposed to be about heartbreak, reinvention, and starting over in a new city—but let's be real, it’s also about the hair. And the makeup. And that undeniable shift in beauty energy that feels entirely 2025: soft, emotional, a little chaotic, and all the more captivating because of it. Because after all the goal is "just enough and a little bit more."
Created by Lena Dunham and starring Megan Stalter as Jessica—a New Yorker freshly broken up and freshly relocated to London—the show is full of messy emotions, beautifully awkward moments, and style choices that say “I’m figuring it out” in the chicest way possible. But while Jessica might be emotionally unraveling, her beauty looks are quietly setting the tone for a new kind of romantic aesthetic.
Main Character Energy: Cloud Curls and Controlled Chaos
Megan Stalter doesn’t just lead the show—she leads a beauty vibe that’s already taking hold on TikTok and in salons alike. Her character’s hair is the embodiment of the cloud curls trend: big, fluffy, and joyfully unbothered. Throughout the season, we see her natural curls in various stages—from voluminous and wild with a dramatic side part to pinned-up day-two styles that still lean into shape and softness.
There’s a lived-in glamour to it all. Nothing feels overdone. Her curls seem to embrace the challenges of London’s famously hard water and rainy days, adapting rather than resisting. It’s a subtle but empowering shift in curly hair representation—one that encourages embracing texture rather than taming it.
Cloud curls, at their core, celebrate exactly that: softness, expansion, and imperfection. They’re the antithesis of slicked, heat-sculpted curls. The look is all about light layers, weightless product, and fluffing instead of defining. On Too Much, it translates into a halo of hair that moves, breathes, and feels completely lived-in—just like Jessica herself.
The Blunt Bob That Stopped Instagram: Emily Ratajkowski as Polly
Emily Ratajkowski shows up mid-season as Polly, Jessica’s London friend-slash-wild card, and brings with her one of the most dramatic beauty transformations we’ve seen from the model in years. Gone are the signature long, center-parted waves—Polly wears a jaw-grazing blunt bob with soft waves and choppy bangs, styled just imperfectly enough to make it cool.
It’s chic, it’s directional, and it totally rewrites Ratajkowski’s usual hair narrative. Her new look, which she debuted on Instagram in behind-the-scenes selfies, feels like a visual nod to 1960s French cinema, but filtered through Gen Z softness: less Bardot, more cool-girl chaos.
Polly’s aesthetic is pared-back and smart. The bob’s minimalism works with her dry wit, while the broken-up bangs and wavy texture keep the whole thing casual—she’s not trying too hard, and that’s exactly the point.
The Makeup Mood: Coquette, With a Sense of Humor
Across the cast, the beauty look is consistent: flushed cheeks, slightly glossy lids, and soft, nonchalant lip colors. It leans coquette, but not in the TikTok-core kind of way—it’s more tired-but-hot, romantic-but-real.
Jessica’s makeup often includes rosy cheeks that veer just shy of theatrical, paired with balmy lips and a smudged tight-line that reads more “cried-on-the-Tube” than “12-step liner routine.” It’s makeup with heart. It doesn’t try to perfect or conceal. Instead, it expresses.
Even Polly, in all her blunt-banged glamour, keeps things soft: sheer washes of peachy color, feathered lashes, and that lived-in skin glow that suggests she’s been out all night or just skipped foundation entirely.
Why This Beauty Direction Feels So Right—Right Now
In a season defined by heatless styling, undone finishes, and the return of emotion-led beauty, Too Much lands like a cultural wink. The show is about reinvention, sure—but also about embracing softness in all forms. No glass skin, no contour geometry, no over-precision. Just real faces, real texture, and real movement.
It’s not just a vibe—it’s a beauty reset. One that's just enough and a little bit more.
