4965b87b83a82b53da1b we create global online event 2022 pre event banner 1 992x600

Wella Professionals has always led the charge when it comes to inspiring the beauty community and this year Wella Professionals' biggest virtual hair show — WE Create — is back! 

Giving the hairstylist access to the top educators and leaders in the industry, this year's show will highlight live transformations, challenges, interviews, insider industry tips, and latest hair trends brought to you by Wella Professionals’ international team of artists and experts. You can expect to hear from Patricia Nikole, Romeu Felipe, Robert Eaton, Briana Cisneros, James Earnshaw and more sharing inspiration and powerful insight.

Wella Professionals WE Create 2022

WE Create 2022 will consist of a 2-hour long broadcast taking place on September 18th at 12pm and 6pm (BST), and will celebrate the magic, mastery and passion of hair professionals across the world in this ground-breaking virtual experience. As a digital experience artists from all over the world can easily tune in to exclusive interviews, tips and transformations covering global topics that can be utilized daily in your salon.  

Click here to find a show time that suits you best! 

Stylists and colorists near and far will come together to focus on the power of transformation alongside industry leaders and their fellow community. From product deep dives to personal and professional growth and insight into being backstage at New York Fashion Week, you won't want to miss this years event!

Wella Professionals WE Create is free to watch and registration is currently open! Head to https://www.events.wella.com/wecreate to register for the live-streamed event and make 2022 your year to shine on!