Hottest Stories
The Parisian Bob: Chic, Effortless & ModernThere’s just something about French beauty that the world can’t get enough of. It’s that effortless mix of polished and undone, a look that seems effortless ...
If you’ve been scrolling lately, you’ve probably noticed something… shifting. Alongside influencers mixing collagen peptides and clean protein shakes, a new ...
It started with the Instagram scroll. You know the one: Italian coastlines, sun-drenched cafés, strappy linen dresses—and the manicures that matched. From th...
As the sun begins to set on summer and the scent of autumn drifts in, it’s only natural to start craving a seasonal refresh — and your hair color is the perf...
December 31 2016 / amika
New Styles For The New YearWhether you’re traveling this season or staying local, amika has the perfect pick-me-ups to create your holiday hairstyle with the greatest of ease and a few...
December 16 2016 / amika
Bundle Up With amika For The Holidays!The holidays are a much loved time, not just for the smell of Douglas Fir and window displays, but for one of our favorite times of the year – the release of...
November 18 2016 / amika
The Undone Bob To Turtleneck TuckIn this editorial from Filler Magazine, Akhisa Yamaguchi shows us how to style a new cut, to go with some of our latest buys, for one of our favorite winter ...
September 15 2016 / amika
Get Texture This FallWith texture being all the rage this year, find out how to get a naturally looking style to stay on trend with Fashion week styles...
September 09 2016 / amika
Straight & Sleek And IN STYLEIf you've been feeling like wearing your hair straight, we've got just the right recipe for you...
August 17 2016 / amika
Summer Style: It Girl inspired, stylist approved!There's a new style in town, but before you dust off the straightener stashed in your hall closet, try these simple steps to get the “new straight”...
August 05 2016 / amika
Summer Hair Care in 3 Easy StepsTaking care of your hair during summer means less stress once the margaritas and bonfires have come to an end and the fall season sets in. Let us teach you o...
June 23 2016 / amika
6 Tips On How To Grow Your Instagram FollowingWhether you’re a platform stylist in NYC, or a junior stylist in a small town, here are 6 great tips on how to get more popular on Instagram. Read more....
May 07 2016 / amika
Get The Look: Taylor Hill, Met Gala 2016amika knows the trick to take a simple bun from basic to breathtaking, see the steps to get this chic Met Gala look worn by Taylor Hill.