Articles

As a brand Sam Villa is known for creating quality tools designed by a stylist for stylists. With their latest release: The Sam Villa Artist Series 2-in-1 Marcel Curling Iron and Wand 1” they give you a tool you a multipurpose tool that you can create various styles from. And with natural texture being as hot as ever, it’s the perfect time to introduce a curling iron, “An iron is necessary behind the chair to create today’s soft texture, but it’s all about free styling to create multi-textured styles, versus precision styling,” says Sam Villa, co-founder of Sam Villa® and Global Artistic Ambassador for Redken 5thAvenue.

We were lucky enough to spend some time with Sam Villa in Vegas as he receives his Lifetime Achievement Award. Hear more about his life leading up to this very moment and what we can look forward to in the future.

Bangs have made a huge comeback this year, and this time around it’s not just for the ladies. Leading lads like Justin Bieber, Harry Styles, Zayn, Jared Leto and many other celebrities are sporting man fringe this season, as seen on Instagram and Pinterest. We want you to be prepared for guests that come in asking for it so we caught up with Andrew Carruthers, Education Director for Sam Villa, who shares with us how to adjust the length, texture and shape of fringe so it looks lived-in, natural and masculine.