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Although 2020 has been a trying year, it has given everyone the chance to explore new routines and redefine their focus on wellness. From stepping up home workouts to reorganizing your space and improving culinary skills - 2020 is highlighting self-care and the best way to nurture our lifestyles. Within that, beauty lands high on the list of priorities. With makeup being swapped for skincare, individuals everywhere are also investing in hair care to coincide with the trend. If you’re looking for new ways to invigorate your wellness routine and revive lightened hair take a peek at one of the latest releases from Redken - Extreme Bleach Recovery

Meet Redken Extreme Bleach Recovery

Redken Extreme Bleach Recovery system is comprised of three main products - Extreme Bleach Recovery Shampoo, Redken Extreme Bleach Recovery Lamellar Water, and the Extreme Bleach Recovery Cica Cream Leave-In Treatment.


Who It’s For

If your hair is in dire need of a little TLC, Extreme Bleach Recovery is a must-have. For anyone who highlights or lifts their hair regularly or is dealing with damaged strands, this line was created specifically for clients who are dealing with the impact of a chemical process on their strands. 

How To Use

  1. Start with Extreme Bleach Recovery Shampoo in the shower or at the back-bar to gently cleanse and strengthen strands and imparting softness. 
  2. Next, apply Extreme Bleach Recovery Lamellar Water to the hair. This rinse-out treatment is thoroughly conditioning and will refine the porosity of hair, leaving it smooth and shiny.
  3. To finish, the Extreme Bleach Recovery Cica Cream Leave-In Treatment is a must. Not only does it visibly reduce the appearance of split ends, it imparts softness and shine while nourishing from the inside out. 

*Pro-tip: Use Extreme Bleach as a post-color treatment! After rinsing toner, utilize Extreme Bleach Recovery Shampoo, Extreme Bleach Recovery Lamellar Water and Extreme Bleach Recovery Cica Cream Leave-In Treatment to instantly condition and revive hair. 

Why You’ll Love It

In the age of individuality and “anything goes,” everyone is looking to redefine themselves by testing out new hair colors and trends. However, anytime hair undergoes a transformation it is susceptible to damage and in need of proper nourishing. Redken Extreme Bleach Recovery works behind the scenes to ensure you’re able to achieve #hairgoals and get the finish you’re coveting by taking care of your strands from start to finish.