3fc31ff018c137b9ac0b redken

The great thing about building a clientele is watching their hair come to life. Seeing it change and develop over time and working with them to teach them everything they need to know about achieving a great style and getting it to last. When it comes to coloring your client’s hair, it is about more than just what you create for them in the salon it is about what you send them home with – both tools and techniques.

Some of the importance of creating beautiful color for your client also lies in the care they take of it when they get home – which stems from educating them.

Hair History

Whether you are a new client or a returning one, the history of your hair is something only you and your previous stylist know. It is important at the beginning of every appointment to discuss any changes or updates with your hair. For instance, if you happened to get a Keratin Treatment or changed your medication between appointments it can greatly impact the outcome. For example: if you received a keratin treatment, your stylist may not want to use heat to lift your highlights because it can damage them. Or a new medication can sometimes change the way hair color covers or develops.

Pre-Color Treatment

It is a question we get asked often, and a myth stylists need to debunk. Clients seem to think that applying hair color to dirty hair is better for them. While it might be less harsh on the scalp it can often lead to problems with the finished tone. Most color – specifically ColorGels Laquers – is formulated to be applied on clean, dry hair. To ensure your clients are getting the best color possible, it is a great idea to ask them to use Color Extend Magnetics Shampoo and Conditioner prior to coming in for their color service to achieve the best results possible!



Care Between Visits

You might need more than one formula to care for your color between appointments. While Color Extend Magnetics Shampoo and Conditioner is the perfect duo for daily management, you may want to add Color Extend Blondage or Color Extend Graydient to the mix at least once or twice a week to keep brass and yellow tones at bay. Not only will this keep your hair color looking its best between visits it also helps prep hair prior to visiting the salon as well!



Be Prepared With Pictures

They say “A picture is worth a thousand words,” and when it comes to hair color, we think it’s worth a million! Communication is key between stylist and guest. However, even if you think you are both on the same page, there is always room for improvement and the possibility of a blunder. Whether your client brings in a snapshot or you want to pull one up on your phone, it is important to be sure you are seeing the same thing to ensure the same outcome. Not sure where to start? The @redken Instagram is full of the ultimate haircolor #inspo!


For more color formulas, tips, and tricks visit www.redkensalon.com/, follow along and tag us in your creations on social media @Redken!