
Why Lowlights Are 2025's Hottest Summer Trend
It sounds counterintuitive, but here's the summer hair color secret you need to know—sometimes the key to looking brighter is going darker. While everyone's instinct is to chase the lightest, most sun-kissed blonde possible, the smartest approach to summer color might actually involve adding some strategic darkness back in with the help of lowlights—a technique that's about to completely change how you think about summer hair color.

Copper Hair Color Is the #1 Trend for 2025—Here’s How to Wear It
The seasons are shifting and as the sun starts to beat brighter, hair color trends are following suit with a new direction because as we head into summer 2025, the tones are all about warmth. Leading the way are any shades with a hint of Copper—from soft strawberry to bold, warm bronze, copper hair is officially the shade of the season.

Zone Toning: Pro-Approved Techniques Using Redken Shades EQ
Discover how zone toning with Redken Shades EQ refreshes hair color between appointments. Learn pro techniques for creating dimensional, low-maintenance color and the best products to keep your hair healthy and vibrant.