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As holiday preparations kick into high gear and wish lists are shaping up, hair care continues to be a top priority for everyone, and it’s a great way to get through the gifting season with ease. Whether you’re planning a cozy winter getaway or gearing up for a holiday season full of events, investing in holiday hair care essentials is a must. Curious where to begin? Look no further tha Wella Professionals ULTIMATE REPAIR. Full of advanced technology and nourishing ingredients, this range repairs and restores hair to ensure long-lasting color and exceptionally spellbonding finished styles. Gift it to yourself or a loved-one, either way we see beautiful hair in your future. 

The temps have turned and knitted sweaters are making their debut. And while it might feel a bit chilly outside, the buzz on the street is that warm hair color trends are at the top of the charts this season. Embracing rich, Golden Hour-inspired hues, brunettes are finding warmth in tones like Golden Hour Bronze and Chocolate Melt this season, proving soft, glowy shades are essential to enjoying the autumnal shift.

It’s amazing how a little update to your tone can make your color completely stand out. And this season as we head into fall 2024, leaning in to the Golden Hour Glow color trends are one of the best ways to enhance your shade. Whether you’re touching up your tone or want to add a subtle glaze to your color, these new Wella Professional Shinefinity shades promise to deliver hair that is supremely glossed and golden.