E6f5142d7156cf5c4a89 jpg lowres wella professionals smoothfiller kv brunette 2

Behind the chair today, the most successful services are fast, reliable, and easy to integrate. Whether clients are looking for a refreshed look or stylists want solutions that deliver visible results without adding extra steps, SmoothFiller checks all the boxes—offering an in-salon smoothing service that’s fast, reliable, and easy to integrate into existing appointments, while supporting long-term business growth. 

Why Smooth Hair Services Are In Demand

Smooth, manageable hair never goes out of style. From frizz and dryness to a lack of shine and control, clients are constantly looking for ways to simplify their routines—without committing to long appointments or major lifestyle changes. Smoothing services meet that need by delivering polish and manageability in a way that feels effortless. For salons, SmoothFiller answers this demand with instant, touchable results that elevate both the service experience and the finished look. Its modern approach makes it relevant year-round and easy to align with how stylists already work.

SmoothFiller: A Streamlined Smoothing Solution

SmoothFiller is a streamlined, one-product smoothing service designed to fit seamlessly into existing appointments. With fast processing times and no post-service restrictions, it can be paired with a color service, added to a cut, or offered as a finishing enhancement without disrupting your schedule. Because it integrates so naturally, SmoothFiller enhances services you already offer, delivering a smooth finish that lasts up to three months.

 

 

How SmoothFiller Grows Your Business

SmoothFiller enhances the client experience and finished results with minimal additional time. As a single-product service, it’s easy to introduce during consultation and position as a natural upgrade rather than an add-on. The result is increased ticket value with little impact on your day.

One of SmoothFiller’s strongest advantages is its immediate, long-lasting results, which will encourage repeat visits. Clients see and feel the difference right away and enjoy smooth, frizz-free hair for up to three months.  Because it’s a demi-permanent solution, there’s no line of demarcation or visible regrowth—making it a low-commitment option clients feel comfortable coming back to, which is why, over time, SmoothFiller becomes part of a regular maintenance routine.

 

 

 

The Business Opportunity Behind SmoothFiller

SmoothFiller was designed to deliver visible results and make sense financially behind the chair. As a streamlined service, SmoothFiller takes just 30 minutes during a color appointment—approximately 10 minutes to apply and 20 minutes to process—making it easy to introduce without slowing down the day.

With a recommended service price of $150–$300 (pricing up to the salon's discretion), SmoothFiller offers strong profit potential with minimal additional time. According to service menu calculations, adding just five SmoothFiller services per week can increase annual salon revenue by up to $78,000—without extending appointment lengths or adding complex steps.

Because SmoothFiller can be performed with same-day color services, it’s easy to position during consultation as a natural enhancement rather than an extra appointment. The result is higher average ticket value, better schedule efficiency, and a service clients are likely to repeat.

Where SmoothFiller Fits in Your Service Menu

SmoothFiller stands out for its flexibility and versatility. It can enhance color services, refine finished looks, or be offered as a standalone smoothing refresh between major transformations. This allows stylists to tailor the service to individual client needs, making SmoothFiller easy to recommend across a wide range of hair types and appointments.

Retail Conversations

When clients experience smoother, more manageable hair in the chair—and continue to feel it between appointments—it naturally leads to questions about maintenance. SmoothFiller then becomes a conversation starter for in-salon to at-home care with ULTIMATE SMOOTH.

Maintaining the Smooth

Supporting smoothness and manageability between appointments is essential to maintaining the feel clients fell in love with. When paired with ULTIMATE SMOOTH, SmoothFiller becomes part of a complete system designed around smooth. 

To extend results at home, begin every routine with ULTIMATE SMOOTH Shampoo and Conditioner to gently cleanse, help remove metal buildup, and nourish hair for softness, shine, and easier manageability. Once a week, add to the routine with the ULTIMATE SMOOTH Mask to deeply smooth, replenish moisture, and restore a polished feel to dull, damaged, or frizzy hair. Finish with the ULTIMATE SMOOTH Miracle Oil Serum to instantly nourish, enhance shine, and protect against heat and UV while locking in smoothness that lasts. Formulated with Squalane & Omega-9, it nourishes hair inside and out to support softness, manageability, and shine. Used as a system, it delivers smoothness that lasts up to 3 days¹, 96 hours² of frizz control and up to 85% smoother hair³.

With the right products, at-home care becomes an easy continuation of the salon experience for effortlessly smooth hair, every day. 

 

¹If unwashed for 3 days vs. untreated

² When using Miracle Oil Serum

³ Vs. non-conditioning shampoo