3bf9c28638bc9f1ce884 liquid

Sleek, straight, and unbeatably effortless — liquid hair continues to trend this season with a fresh take on the ultra-glossy finish for the new year. If healthy hair is on your list of resolutions this year, liquid hair should be your go-to style. Curious how to get the look? We’re detailing some of the best ways to achieve the liquid hair trend with bond-building treatments in 2023.

What is liquid hair?

As the softer, more ethereal version of glass hair, liquid hair is all about a smooth, sleek, shiny result that includes plenty of movement. The key to getting the perfect finish is to ensure hair is healthy and free of frizz.

Liquid hair in 2023

Liquid hair continues to trend in 2023, with a new focus on “Liquid Brunette Hair,” a hybrid trend that combines expensive brunette with liquid hair.

How to wear the trend:

Start with healthy hair

The beginning of the year is the ideal time to refresh your beauty routine and start healthy hair habits. One of the easiest ways to do so is by upgrading your products to formulas that do the work for you. Enter: the Acidic Bonding Concentrate range.

The Acidic Bonding Concentrate range consists of Intensive Treatment, Shampoo, Conditioner, and Perfecting Leave-In Treatment — which should be applied in exactly that order.


A post shared by Redken (@redken)


Acidic Bonding Concentrate Intensive Treatment is a pre-shampoo formula that consists of a complex and concentrated bond-building formula that provides strength and repair after just one use. Whether you’ve got damage from heat styling, color, or environmental factors, you’ll notice an immediate result after just one use. Simply apply Acidic Bonding Concentrate Intensive Treatment on damp hair before shampooing and let absorb for 3-5 minutes. Then follow with Acidic Bonding Concentrate Shampoo and Conditioner in the shower and finish with Acidic Bonding Concentrate Perfecting Leave-In Treatment. Using this system together, you’ll notice 14x Smoother, 2x Stronger, and 90 percent more conditioned results.

Shop the range:


Upgrade your color

Liquid hair can be achieved on any hair color. However, if you want to try out the Liquid Brunette hair trend, ask your stylist for a hair gloss. Redken Shades EQ Bonder Inside (a.k.a hair gloss) is a demi-permanent hair color service that adds bond-building protection to your hair while enhancing your color, strength, and shine. The new Redken Shades EQ Bonder Inside Natural Chocolate range is ideal for creating a brunette base with a healthy finish.



A post shared by Redken (@redken)


Finish with movement and shine

After practicing a healthy hair routine, you'll notice how much more manageable your hair is. It's easier to achieve volume, hair is bouncy, and getting a smooth finish is easy. Whenever heat styling, add a few key products to enhance your shine and get the perfect finish. 

Get the look:

Shop the look:

Redken Quick Blowout

Redken Thermal Spray 11 Low Hold

Redken Shine Flash Glass-Like Shine Spray

Redken Spray Wax Invisible Texture Hairspray