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In the evolving world of hair color, there’s a growing demand for tones that feel modern, refined, and effortlessly natural. Enter Redken Shades EQ 9M, a mat...

If you’re someone who follows hair trends closely, you’ve likely noticed the resurgence of shine. Not just any shine — but that glossy, healthy, lit-from-wit...

It sounds counterintuitive, but here's the summer hair color secret you need to know—sometimes the key to looking brighter is going darker. While everyone's ...

Summer 2025 has officially ushered in blonding season, and this year we're seeing trends that champion depth, dimension, and healthy, high-shine hair. From s...

The seasons are shifting and as the sun starts to beat brighter, hair color trends are following suit with a new direction because as we head into summer 202...

Discover how zone toning with Redken Shades EQ refreshes hair color between appointments. Learn pro techniques for creating dimensional, low-maintenance colo...

Blonde has long ruled the spotlight—especially during the summer months, while brunette has remained the go-to for polished finishes. But recently a new clas...

As blonding season heats up, everyone’s looking to lighten up — and this summer’s must-have shades are brighter, blonder and better than ever. The latest tre...

Remember balayage? That hair coloring technique everyone was obsessed with a few years back? Well it's making a major comeback for summer 2025—and, it's gott...