Why Do Brands Do Photo Shoots? Behind the Scenes at the Sam Villa Lived-In Precision Shoot
Educators in all industries rely on images to help clarify concepts. In the hair industry, many hairdressers are visual learners and when approaching techniques involving various tools and/or chemicals and products, a picture can be worth 1,000 words. Sam Villa, Co-Founder/Chief Creative Officer of Sam Villa and Global Artistic Ambassador for Redken believes an image of a beautiful style supported by a pictorial step-by-step is one of the best ways to teach an inspiring concept so it is easy to understand and apply. This is why before heading into a shoot, it’s wise to consider education, branding and art direction to ensure goals are achieved and assets are utilized efficiently.
Get The Look: Caramel Balayage
To celebrate the season, Evie Peterson, Sam Villa Ambassador @eviedzine, is sharing her favorite fall caramel balayage formula. For this tutorial, she created the look on a client with dark, naturally curly hair.
Hair Cut Tutorial: The Julia Textured Pixie
With a return to structured cuts and edgier styles, the haircuts of today allow hairdressers to be more creative behind the chair. With a plethora of popular silhouettes cutting hair today is so much fun because attributes from multiple styles and techniques are being combined to produce something fresh. “This pixie has alternating layers, graduation and disconnection contributing to a patchwork of movement in shorter lengths with a strong shape.