Articles

Fall 2023 is shaping up to be our most glamorous season yet with high shine being at the top of every trend list. From makeup to hair and even shimmering wardrobe accents — it’s no wonder that the request for clear gloss services is ticking up this season. Whether you’re new to the gloss (aka glaze or toner) or are already keen on their magical abilities for your hair color, we’re breaking down some of our favorite reasons to invest in a clear hair gloss this season, especially with Wella Professionals Shinefinity.

There’s something about the summer season that inspires us to want to update our hair color. However, these days, trends come and go at lightening speed, which means it might be the perfect time to stick with a shade we can love year-round. As we gear up for a season full of style, we’re predicting that bronde will be the top trending hair color that can easily be transitioned throughout the year.

There’s been a massive shift when it comes to hair color trends. While 2023 is still about making a statement with your style, this year those statements are on the subtle side. Favoring healthy hair over fleeting shades, we’re all looking for how to build upon our existing hair color and enhance it with the most low-maintenance options possible. Delivering high-impact color with ultra conditioning benefits, were detailing a few of the top brunette hair color trends made possible by Wella Professionals Koleston Perfect and Shinefinity color.