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We love the effortless style vibes of summer, but with the latest fall hair color trends on the horizon, we can’t wait for cooler weather! Sign us up for a rainy day well spent at the salon to transform our manes any day. Not sure what to ask for? We’re breaking down some of the top techniques and color trends to ask for in the salon this season.

Falls Most-Loved Hair Color Trends & Techniques

Cool Brown Chunky Highlights

There will always be a time and a place for babylights, but heading into fall we want powerful dimension and the best way to achieve this is with the addition of chunky highlights. Pair your natural brunette with a cool wash of color and perfectly placed highlights that capture your haircut in its best light.

Get The Look:

  1. Lighten: Wella Professionals BlondorPlex + 6%
  2. Root Tap & Neutralization: 30g Wella Professionals Koleston Perfect 5/82 + 30g 6/91 + 60g 4%
  3. Gloss + Tone: Rose Brown is created with 30g Wella Professionals Koleston Perfect 8/96 + 5g 0/65 + 90g 1.9%.


Blended Brunette Grey Coverage


Grey coverage is a service that crosses everyone’s minds sooner or later. With the latest in color technology from Wella Professionals, the N°1 Salon Color Brand in the world,* grey coverage results are improved with the help of Wella Professionals Koleston Perfect. *Based on Wella Master Brand USD sales on the 2022 Salon Hair Care Study for the hair coloring products category published by Kline.

As the 1st and only professional hair color to combine uncompromised color performance and Metal Purifier, anti-metal technology, and ME+ Dye Technology, greys are 100% covered with precision for rich, healthy-looking results. To enhance your grey coverage, consider adding Wella Professionals Shinefinity to your appointment (with or without the addition of highlights). Alongside stellar grey coverage from Koleston Perfect, Wella Professionals Shinefinity creates up to 250% shinier results and up to 50% smoother and softer hair**. *versus untreated bleached hair **instrumental testing vs. our regular demi-permanent color.

Get The Look:

  1. Grey Coverage: Wella Professionals Koleston Perfect 6/0
  2. Highlights: Paint some pieces using Wella Professionals BlondorPlex
  3. Tone: Wella Professionals Shinefinity 09/13


Vibrant Contrast Blocking

If you’re looking for an alternative to natural tones, adding a bright pop of color can be a refreshing take on your style for fall. And, by using a blocking technique you can concentrate color in a single area to really make a statement. We love the look of cool teal tones paired with any brunette shade for a crisp finish.

Get The Look:

  1. Lighten: Wella Professionals BlondorPlex + 6%
  2. Tone: 5g Wella Professionals Koleston Perfect 0/82 + 5g 0/30 + 5g 0/00 + 30g 1.9%.
  3. Gloss: 30g Wella Professionals Koleston Perfect 5/82 + 30g Color Post Treatment + 30g 1.9%.


Platinum Face Frame

Cool charcoal tones mixed with the brightness of platinum are a bold new way to add contrast and dimension to your face frame. The best part about this trend is how quick a face-framing service can be. With a few foils dedicated to adding focus around the face paired with a Wella Professionals Shinefinity glaze, you can refresh your tone instantly while also enjoying the benefits of up to 250% shinier hair, thanks to Shinefinity.

Get The Look:

  1. Lighten: Wella Professionals Blondor MultiBlonde + 6%
  2. Add Depth & Shadow: 20g Wella Professionals Shinefinity 06/0 + 20g 07/12 + 40g Brush & Bowl Activator.
  3. Flash Glaze: 40g Wella Professionals Shinefinity 010/6 + 20g 010/81 + 60g Bottle Activator


Scandi Hairline


While this look can be created on all hair types, the trend is most often seen on blonde hair color. The technique can be paired with any hair service and involves painting the soft strands around the hairline a lighter tone. This creates a soft, natural blend with a sun-kissed quality. Because you are lightening the soft baby hairs around the face, you’ll want to also invest in haircare treatments that protect and repair your hair.

Get The Look:

  1. Balayage: Wella Professionals BlondorPlex + 4% 1:1.5
  2. Paint Scandi Hairline: Wella Professionals Blondor Freelights + 9% 1:1.5
  3. Tone: Wella Professionals Blondor Cream Toners /16 + 1.9% 1:2
  4. Follow with Wella Professionals ULTIMATE REPAIR Shampoo, Conditioner, and Miracle Hair Rescue to leave hair visibly transformed by repairing hair damage in 90 seconds* for 99% less breakage* and 12x smoother*** hair. *Instrumental test versus non-conditioning shampoo **When using Ultimate Repair Shampoo, Conditioner, and Miracle Hair Rescue, *** Vs. non-conditioning shampoo.



Wella Professionals ULTIMATE REPAIR Shampoo ($25.00)Wella Professionals Ultimate Repair Conditioner ($25.00), and Wella Professionals ULTIMATE REPAIR Miracle Hair Rescue ($35.00).


Add A Touch of Shine To Every Service With Wella Professionals Shinefinity

Wella Professionals is the N°1 Salon Color Brand in the world.* Included in this, one of the brand's fan favorites includes Wella Professionals Shinefinity — a glossing treatment that will improve tone and add a Touch of Shine to every service. In addition to creating unbeatable shine and beautiful true-to-tone results, you can look forward to the following with Shinefinity*Based on Wella Master Brand USD sales on the 2022 Salon Hair Care Study for the hair coloring products category published by Kline.

  • 37 Demi-Permanent Shades that are intermixable for endless color options
  • Offers up to 250% shinier hair*
  • Up to 50% smoother hair**
  • Up to 50% softer hair**
  • Add a Touch of Shine to any service such as haircuts, styling & blowouts, root touch-ups, hair coloring, or a hair refresh.
  • Tones that last up to 6 weeks
  • Innovative formula regulates the pH of the hair to ensure it doesn’t fall below 6.5 for balanced, optimal color results.
  • Can be used on natural hair color, after lightening, or in addition to grey coverage services.
  • Pick from 2 developers: Bowl and Brush Activator or Bottle Activator
  • Pick from Cool, Warm, Naturals, or Booster color palettes or the just-launched Signature Naturals collection featuring 5 shades ideal for counteracting warmth or creating root shadows.
  • Use Shinefinity to create shine, refresh color and highlights, add tone, enhance dimension, or correct color.
  • 1 Shinefinity tube sold every 10 seconds in the world.

*versus untreated bleached hair

**Instrumental testing vs. our regular demi