Hottest Stories
Almond Milk Nails: The Soft Summer Trend Everyone Will Be Wearing in 2025Move aside milky, glazed, and soap nails—there’s a new neutral on the rise. Meet Almond Milk Nails, a trend we first spotted on Georgia Rae's (@raelondonnail...
There’s just something about French beauty that the world can’t get enough of. It’s that effortless mix of polished and undone, a look that seems effortless ...
If you’ve been scrolling lately, you’ve probably noticed something… shifting. Alongside influencers mixing collagen peptides and clean protein shakes, a new ...
It started with the Instagram scroll. You know the one: Italian coastlines, sun-drenched cafés, strappy linen dresses—and the manicures that matched. From th...
March 31 2025 / Redken
The Best Ways to Combat Brassiness in Hair ColorBrassiness. It’s the ultimate frustration for anyone striving for the perfect blonde, brunette, or highlighted look. Whether your hair is natural or color-tr...
March 23 2025 / Redken
Cherry Vinyl Red is 2025’s Most Sought-After ShadeRed hair is taking over in 2025, and one shade is leading the charge—Cherry Vinyl Red. This deep, vibrant red is turning heads and making a statement, provin...
March 19 2025 / Redken
How To Get Healthy Hair in 2025In 2025, the hair trend anyone and everyone should get behind is healthy hair. From high-gloss finishes to damage-free styles, hair that looks and feels stro...
March 14 2025 / Redken
2025’s Hottest Hair Trend: Custom ColorIn 2025, hair color is all about individual expression. The days of generic, one-size-fits-all shades are long gone—this year, it’s all about customized hues...
February 19 2025 / Redken
Repair That Never Sleeps: Why Redken 24/7 Night & Day Serum Is A Must-HaveAs we settle into 2025, one thing is clear: the future of haircare is all about efficiency. We’re talking about products that work as hard as you do, around ...
February 15 2025 / Redken
The Easiest Way To Get Your Beauty SleepAs we step into 2025, the beauty world is embracing a new frontier in haircare—overnight treatments. These game-changing products are designed to work while ...
February 01 2025 / Redken
The #1 Way to Get Shiny Hair At Home This SeasonAlright, let’s talk about it—shiny hair. Whether it’s your Instagram feed blowing up with polished waves or sleek, glass-like ponytails, glossy locks are eve...
January 29 2025 / Redken
Uncover Sabrina Carpenter’s Signature BlondeFrom her catchy tunes to her iconic bangs, Sabrina Carpenter has been stealing the spotlight lately. As the newly announced Global Ambassador for Redken 5th ...
January 16 2025 / Redken
The Top New Year’s Resolutions for Your Haircare RoutineHello, 2025! As we embrace a fresh start, let’s not forget one part of your beauty routine that deserves a little extra love — your hair! Whether you’re a pr...