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Gold came onto the scene earlier this year as one of the top hair color trends of 2020. A dynamic shade, it is the essence behind sun-kissed strands and glowy hues, and can be used on hair colors of all depths. Clients looking to add a hint of gold to their style or to hold onto a shimmer of summer will be asking for added warmth this season and these are the top four shades to achieve it!


Especially effective for blonde and red hues, adding copper to your hair color adds a high amount of luminosity within warmth. While this shade can be applied on high and low levels, we especially love the look on levels 9 and above, like this shade created by Marissa Mae Neel utilizing Wella Illumina 9/43.


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The beautiful thing about balayage is the gradient of tones it creates through the hair. Perfectly painted, the variety of levels creates depth and dimension and an effortlessly beachy feel. To add to the vibe, add a touch of sunset by warming up your clients go-to blonding with Color Touch 9/97 + 10/6 shades indicative of a summer sunset. 


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Pink has definitely proven itself this season as one of the most transformational colors for any shade but as we round out the summer and head into fall, rosy peach is taking its place in line. Adding anywhere from a hint to an entire wash of rosy peach can instantly transform a client’s color by adding interest in all the right places. Case in point: this stunning shade created by Anastasia Petrova using Wella Illumina Opal-Essence Copper Peach + Titanium Rose.


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Warmth + brunettes don’t always mix, but with a dash of gold, Brittany Aub is totally changing our mind about it. The great thing about adding gold to your color this season lies in the ability to create luminous shine and a touch of warmth without the hair looking brassy. Adding this shade creates reflects on hair of all levels, creating a lit-from-within glow for blondes, brunettes and redheads. 


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Home Care: Keep It From Getting Brassy

With added warmth, hair color can easily turn brassy at the first sign of fading. To prolong the life of warm shades, adding a color-protecting shampoo and conditioner at home can preserve hair color and improve the hair’s finish. We suggest Wella Professionals ColorMotion+ Color Protection Shampoo and Wella Professionals ColorMotion+ Moisturizing Color Reflection Conditioner daily plus Wella Professionals ColorMotion+ Structure+ Mask once a week to increase shine and strength!


To learn more hair color tips and techniques, be sure to check out more from Wella Professionals here!