Articles

As a stylist or salon owner, one of the most successful ways to grow your business is by finding smart solutions for your needs. That’s exactly where Wella Professionals Koleston Xpress comes in. With its groundbreaking ability to deliver up to 100% grey coverage in just 10 minutes, Koleston Xpress is the smart color option that gives stylists the ability to offer express color services without sacrificing consistency. Plus, by adding these services to your offerings, you’re able to open new revenue streams while delivering quick results to clients in less time than ever. Read on to learn exactly how to integrate Koleston Xpress into your everyday to grow your salon business.

Sleek, shiny hair is one trend that never goes out of style. But achieving that glassy, frizz-free finish takes more than just styling—it starts with your hair health. That’s because the key to hair that looks effortlessly smooth and glossy isn’t just about taming flyaways— it’s about strengthening and nourishing your strands from the inside out. That’s where the new Wella Professionals ULTIMATE SMOOTH regimen comes in — featuring ULTIMATE SMOOTH Shampoo, ULTIMATE SMOOTH Conditioner, ULTIMATE SMOOTH Intense Mask and ULTIMATE SMOOTH Miracle Oil Serum—that provides nourishment in 30 seconds and smoothness that lasts up to 3 days¹ with 2x less frizz when using the full regimen².

Whether it's a blow dry, a cut or a color application, every stylist knows that in the salon your time is one of your most valuable resources. For this reason, any product, tool or technique that cuts down on time spent behind the chair is indispensable. This is exactly where Wella Professionals Koleston Xpress steps in. Optimizing your time without ever sacrificing quality, Koleston Xpress delivers up to 100% grey coverage in just 10 minutes. And with five brand-new shades, the inclusion of Metal Purifier Technology and Control X Technology — Koleston Xpress is proving even more powerful this season.