
How to Get Golden Glass Hair – The Shiny Hair Trend Everyone’s Obsessed With
The sleek, ultra shiny, perfectly glazed glass skin trend has made its way into hair and this season we’re seeing a merging of trends with the debut of the Golden Glass Hair Trend. Much more than just a finishing touch, achieving Golden Glass Hair is all about the layering—specifically with Illumina Color, Shinefinity, and ULTIMATE SMOOTH Miracle Oil Serum. Proving that, with the right steps to great healthy, shiny radiant hair—the future of glass hair is golden.

How To Repair Damaged Hair with A Little Luxury
This season, give your strands the luxurious color and care they deserve. Whether you’re treating yourself or someone you adore, we’re detailing everything you need to know about creating hair you’re in love with.

75 Years of Wella Professionals in the U.S. – A Legacy of Color, Innovation & Community
Looking back to help propel forward, Wella Professionals is proud to celebrate 75 years of innovation and excellence in the United States, marking a legacy built on product development, color, innovation and a connection with salon professional community. With more than 140 years as a global leader in haircare, Wella has consistently introduced innovations that have set the standard for the professional beauty industry—a spirit that remains just as strong today.