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The Air-Dry Renaissance: The Season's Most Coveted Approach to Effortless Summer HairIn the pursuit of summertime elegance, one unexpected luxury has emerged: simplicity itself. As temperatures ascend, discerning beauty enthusiasts are eschew...
Why You Should Add A Night Serum to Your Routine
With a packed schedule, the last thing you want is to stress over your hair care routine. Whether you're balancing work, social plans, or simply making time ...
The Top Low-Maintenance Manicures for 2025
Low-maintenance manicures are here to stay, and they’re more stylish and versatile than ever! Whether you're looking for something simple that lasts or a pol...
Low-Maintenance & Budget-Friendly— The Rise of Recession Blonde
If you're noticing more blondes going a little darker this year, you're not alone—and you're not imagining things either. Welcome to the era of Recession Blo...
May 04 2016 / amika
Get The Look: Allison Williams at The Met Gala 2016Get ready to swoon over Allison William's hair! See the steps to get this fishtail up style...
April 15 2016 / amika
How to Wash Your Hair Without WaterWhether you're ramping up for Coachella or planning your annual backpacking trip, in this day and age, saving water is a growing concern. Learn how your hair...
March 25 2016 / amika
The Perfect BodyIt's never been this easy to have the perfect body. Try latest product tips and tricks for voluminous hair...
February 24 2016 / amika
5 Reasons Why You NEED Dry ConditionerHaven't heard of dry conditioner yet? Learn why you need this miracle hair product in your life...
February 13 2016 / amika
NYFW 2016 Adam Selman Styled By amikaNYFW is underway and we are loving these looks created by Key Stylist James Pecis for amika!
December 18 2015 / amika
New Year's Resolutions - The Hair EditionJanuary 1st tends to bring new goals and dreams to the table but what about your hair? Read on for 8 New Year’s Resolutions your H-A-I-R will be extremely th...
November 10 2015 / amika
Meet Virgin: The Newest Addition to the amika Pro FamilyBasic color changes are officially in the past—clients are now visiting their stylists with the “go big, or go home” mentality and requesting looks that push...
October 05 2015 / amika
How-To: Get This Beauty Editorial Look!amika loves a bold hair look and this one by Ashley Lynn Hall for Marie Claire Indonesia provides maximum impact! For the beauty editorial, Hall took the tre...
September 22 2015 / amika
nyfw step-by-step - desigual ss2016Fresh hair and the photo’s to match! From Desigual SS2016, Lead Stylist Edward Lampley for amika gives us the behind the scenes step-by-step that will leave ...
