Hottest Stories
Raise Your Blonde IQ: The Smartest Way Pros Are Lightening This SeasonBlonding has evolved—and so has the way pros think about lift. This season, the smartest way to blonde isn’t about pushing harder or faster. It’s about creat...
Forget sharp lines and rigid symmetry. The Halo Lip thrives on subtle gradients, soft focus, and texture, giving lips a naturally plump, luminous look that f...
Winter demands more than a lightweight lotion. It calls for rich creams and restorative balms that protect, replenish, and glow. From a no-frills drugstore h...
Frustrated with unpredictable demis? See how switching to Wella Professionals Color Touch and Shinefinity simplifies toning, glossing, and grey blending.
January 20 2020 / Redken
2020 SAG Awards Hair How-To's!While some are still swooning over the Brad Pitt and Jennifer Aniston moment and others about the talks of Henry and Meghan making the leap across the pond, ...
January 08 2020 / Redken
Top Hair Color Trends from the 77th Annual Golden GlobesThe 2020 Golden Globe awards were a night filled with witty humor, friendly on-stage digs, heart-felt speeches (we see you Tom Hanks) and endless amounts of ...
December 31 2019 / Redken
NYE Styles For Every OccasionWe’ve gathered a few of our favorite styles to pair with your look, no matter what the evening holds. Cheers to a fantastic, fashionable New Year!
December 30 2019 / Redken
2020 Hair Color Trends To Ask for ASAPAs we approach a new decade, everyone is looking to redefine themselves alongside their 2020 resolutions. Your list might include amping up your self-care ro...
December 28 2019 / Redken
Finding The Best Hair Color Based On Skin ToneClients are often eager to jump on the latest hair trends. Celebrity style and Instagram influencers are constantly showing off new hair colors, which leaves...
November 29 2019 / Redken
5 Foolproof Ways to Extend The Life of Your ColorFrom spacing out washes to avoiding the sun like the plague, many women are willing to go to extreme lengths to go longer in between color touch-ups. But are...
November 26 2019 / Redken
Fashion Week SS20 Recap with Redken Global Creative Director Guido PalauTo take a peek into his creativity and his influence, check out Redken Global Creative Director Guido Palau's wrap up from the SS20 season.
November 23 2019 / Redken
The Most Popular Shades Around The WorldWhen you begin to travel, you notice the unique eccentricities that make up each destination. From the customs to the food and even the way people cross the ...
November 14 2019 / Redken
Drastic Color Transformations & How To Heal Your HairIf you live on social media – like most 20’s and 30-somethings do – you’re privy to the drastic hair transformations that take place on the daily. You can ea...