Hottest Stories
The Bubble Bob Instantly Gives You Fuller-Looking HairThe bubble bob is quickly becoming 2026’s most flattering haircut, thanks to Selena Gomez’s plush, rounded take on the trend. Designed to create the illusion...
Celebrity-inspired bangs are defining 2026 hair trends, from soft curtain fringe to bold micro bangs and glossy blunt cuts. Inspired by style icons like Dako...
Learn why color fades over time and how ULTIMATE COLOR helps maintain vibrancy, shine, and a fresh salon finish for longer.
Minimalism is having a precision moment—and nails are leading the charge. After seasons of long lengths, bold shapes, and maximalist designs, Spring 2026 bel...
November 01 2021 / Sam Villa Professional
New Ways To Use Dry ShampooDry shampoo does far more than just extend the life of second-day styles. With the ability to add volume for fine textures, clean hold for an up style or sim...
October 29 2021 / Sam Villa Professional
Get The Halloween Look: Tinseled Spider Web TailHalloween is literally just around the corner! If you or your clients are struggling for last-minute Halloween costume inspiration look no further! Karla Val...
October 29 2021 / Sam Villa Professional
5 Tips for Better Backbar BusinessThe backbar has always been one of the best places to chat about products. Clients are in a relaxed environment, usually not looking at their phones, and are...
October 27 2021 / Sam Villa Professional
5 Tips for Creating A Modern ShagThe haircut that came on to the scene a few seasons ago and hasn’t quite left — shags continue to remain popular each year and as the trend toward natural te...
October 16 2021 / Sam Villa Professional
Fall Trend: How To Add Scarves To Your StyleChange your style, add interest, match your outfit, hide your roots, disguise second-day hair — there are countless ways to get creative with scarf placement...
October 12 2021 / Sam Villa Professional
Tips for Creating Lived-In PrecisionBy learning how to master lived-in precision cuts, you’ll be able to tailor styles to individual clients with varied textures. Showing you the way, Sam Villa...
October 08 2021 / Sam Villa Professional
Sammy and Friends Presenting at Premiere OrlandoOver the past few seasons, mutual support within the beauty industry has been more important than ever. Whether it is #ArtistsSupportingArtists or #BrandsSup...
September 21 2021 / Sam Villa Professional
Education Trend: Multi-Branded CollaborationsNow, more education is accessible to more people with live digital, virtual and in-person all coexisting together allowing multi-branded collaborations to fo...
September 18 2021 / Sam Villa Professional
The Best Styling Tips for BlondesCut, color, style. All three of these elements can work together to completely alter your overall look. From placing color to enhance a cut, or styling hair ...