New Articles

Moviestars, musicians, poets… everyone needs a little inspiration for their style and who better to grasp it from than the greats! Check out some of our favo...

Dry shampoo is a busy girl’s dream. Not only does it hide greasy roots and allow you to go longer in between washes, it also restores volume and brings your ...

Flat irons can create a wide array of styles. From curls to crimps, bevels and smooth and sleek. Nothing parallels to their ability to get hair straight, but...

The latest collection from Danielle Keasling was a collective effort between her and her salon team. Inspired by the environment in its most destructive form...

This past season, we’ve seen a resurgence of natural texture from the runway to street style. Embracing nature and learning how to work with what you got is ...

As the groom, your wedding day is not only one of the most profound days of your life emotionally; it can be visually as well. With photo’s, “first looks”, a...

Making his transition into the hair industry 6 years ago, Todd Kane has accomplished a great deal in such a short time. Currently a Matrix Artistic Educator,...

The Louisville Artist Community continues to embrace collaboration with artists supporting artists, creating beautiful imagery that promotes everyone involve...

Frizz is a naturally occurring effect – the response your hair creates when humidity or damage is imposed upon it. The latest release, SMOOTH.AGAIN, KEVIN.MU...