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Raise Your Blonde IQ: The Smartest Way Pros Are Lightening This SeasonBlonding has evolved—and so has the way pros think about lift. This season, the smartest way to blonde isn’t about pushing harder or faster. It’s about creat...
Meet the Halo Lip: Blurred, Dimensional, and Intentionally Undone
Forget sharp lines and rigid symmetry. The Halo Lip thrives on subtle gradients, soft focus, and texture, giving lips a naturally plump, luminous look that f...
From Creams to Balms: Best Moisturizing Products for Dry, Winter Skin
Winter demands more than a lightweight lotion. It calls for rich creams and restorative balms that protect, replenish, and glow. From a no-frills drugstore h...
Feeling Frustrated With Your Demi? This Is the Switch of the Season
Frustrated with unpredictable demis? See how switching to Wella Professionals Color Touch and Shinefinity simplifies toning, glossing, and grey blending.
January 01 2021 / Redken
Must-Have Shades EQ Formula’s for the New YearIn a new era of individuality, hair color trends have proven how beautiful bespoke colors really are. While we move away from colors going “out of style,” we...
January 01 2021 / Redken
Top Tips For Keeping Cool This Season50% of women who color their hair fall in the brunette category, which has led to both trends and products evolving to meet their needs. With new innovation...
December 24 2020 / Redken
Feeling Festive: The Top Holiday Hair Ideas & Product PicksHolidays might feel slightly different this year, but with a polished style, you can still feel just as festive! Whether you’re planning a quiet night at hom...
November 29 2020 / Redken
New Ways To Cover Gray HairAs innovation expands and stylists get creative behind the chair there are now more options for covering and concealing gray hair than ever before. Take a pe...
November 28 2020 / Redken
Lightening Tips for Textured HairThe innovation behind Redken hair color plus the custom-tailored texture care from Mizani products ensure perfect lift and finish every time. Read on for som...
November 21 2020 / Redken
Jlo and Addison Rae Shine at the E! People's Choice Awards - Get The Look!Each year, the E! People’s Choice Awards celebrate the top individuals in pop-culture across film, TV, music and social media. Taking place in Santa Monica, ...
November 01 2020 / Redken
The Secret to Reviving Lightened LocksWith makeup being swapped for skincare, individuals everywhere are also investing in hair care to coincide with the trend. If you’re looking for new ways to ...
October 26 2020 / Redken
A New Way To Lift - Introducing NEW! Flash Lift Pods Bonder InsideStylists and salons are constantly looking for new ways to cut down on costs while improving efficiency and performance. In an industry where time and produc...
October 20 2020 / Redken
Toning Care for ClientsRead on to learn more about why this service is essential anytime you visit the salon and the best pre and post hair care tips when getting a Shades EQ gloss!
