Hottest Stories
The Messy Fringe Is Summer's Coolest Low-Maintenance Hair TrendThe messy fringe is summer's coolest low-maintenance hair trend, bringing soft texture and effortless movement to every haircut. Here's what defines the look...
Bleached hair faces its toughest season during summer, but a few smart habits can help keep strands soft, glossy, and healthy. From UV protection to bond-rep...
Prime Day 2026 is packed with beauty deals, but only a handful are truly worth the hype. From Olaplex haircare and EltaMD sunscreen to Laneige's cult-favorit...
From soft beachy plaits to sleek ponytail braids, this summer’s braid trends are all about texture, movement, and effortless polish. These chic braid ideas f...
February 18 2021 / Redken
Sunkissed Blonde In A BottleFrom cuts to color, and even the way we style, natural hair trends are being embraced all around and with the latest release from Redken, achieving a natural...
January 21 2021 / Redken
The #1 Way To Extend Your BlowoutThese days, it might feel like styling your hair requires a great deal of effort. As we’ve embraced a “new normal” of wash and wear hair and air-drying techn...
January 20 2021 / Redken
Global Education Goes Digital with Redken Symposium Virtual Connection 2021Rounding the corner of our “new normal” and ushering a season full of innovation, this year Redken presented its first-ever Redken Symposium Virtual Connecti...
January 04 2021 / Redken
Seasonal Tips for Fighting FrizzWhat causes hair to frizz?
While many attribute the great downfall of frizz to moisture, the harsh reality is that the lack of moisture within the strand ...
January 03 2021 / Redken
Beat The Cold With These Tips for CurlsIf you’ve spent the past few months avoiding heat-styling (an added benefit of social distancing), you’ve probably noticed how bouncy, well-defined, and friz...
January 01 2021 / Redken
Damage Repair for Color-Treated HairAfter a warmer-than-usual summer, the cooler temperatures have been a welcome sight. However, between the cold of the outdoors and the heat from the indoors,...
January 01 2021 / Redken
Must-Have Shades EQ Formula’s for the New YearIn a new era of individuality, hair color trends have proven how beautiful bespoke colors really are. While we move away from colors going “out of style,” we...
January 01 2021 / Redken
Top Tips For Keeping Cool This Season50% of women who color their hair fall in the brunette category, which has led to both trends and products evolving to meet their needs. With new innovation...
December 24 2020 / Redken
Feeling Festive: The Top Holiday Hair Ideas & Product PicksHolidays might feel slightly different this year, but with a polished style, you can still feel just as festive! Whether you’re planning a quiet night at hom...