Hottest Stories
Raise Your Blonde IQ: The Smartest Way Pros Are Lightening This SeasonBlonding has evolved—and so has the way pros think about lift. This season, the smartest way to blonde isn’t about pushing harder or faster. It’s about creat...
Forget sharp lines and rigid symmetry. The Halo Lip thrives on subtle gradients, soft focus, and texture, giving lips a naturally plump, luminous look that f...
Winter demands more than a lightweight lotion. It calls for rich creams and restorative balms that protect, replenish, and glow. From a no-frills drugstore h...
Frustrated with unpredictable demis? See how switching to Wella Professionals Color Touch and Shinefinity simplifies toning, glossing, and grey blending.
October 09 2020 / Redken
Tune in: Tracey Cunningham, Elizabeth Faye and Rebecca Taylor at The Redken Exchange Live!Tune into the Redken Exchange Live! Featuring Redken Brand Ambassadors Rebecca Taylor and Elizabeth Faye and Redken Celebrity Colorist Tracey Cunningham!
September 29 2020 / Redken
Color Placement Techniques - What To Use & WhenWhen it comes to color placement there are 3 lines to be aware of: horizontal, vertical, and diagonal. Learning to understand each how to blend them, and the...
September 28 2020 / Redken
At The Backbar: How To Pick a Color FamilyA color may lift too brassy or cool, or a hue may come out overly ashy. Therefore, being a great colorist isn’t just about placement and following a formula,...
September 27 2020 / Redken
Why You Need Dry Shampoo, Now More Than EverGreatly evolving since its conception, read on to discover why you need a dry shampoo now, more than ever.
September 26 2020 / Redken
Curl Tips: How To Define Your Natural TextureAs we begin to define our styles, defining our natural texture is now a thing of the present. Read on to learn our top curl tips for your texture.
September 20 2020 / Redken
Brunette Balayage: The It-Trend of the SeasonAs we brace for the weather and finally return to the salons, we’ll notice clients are asking for more natural-looking shades and the low-maintenance placeme...
August 30 2020 / Redken
What Is Glass Hair & How To Get ItThe term “glass hair” is circulating the social sphere and has quickly become one of the most talked-about and attainable looks of the season, and for good r...
August 29 2020 / Redken
The Only Oil You’ll Need…EverThis brand new release from Redken was designed to be used with any hair type for a plethora of uses. Keep reading to see why we’re in love with Redken Oil F...
August 21 2020 / Redken
How To Get Your Hair To Grow FasterIf you’re looking for a failsafe way to get your locks to grow faster you’ll want to take a two-prong approach - look at the ingredients in your formula and ...