Hottest Stories
Raise Your Blonde IQ: The Smartest Way Pros Are Lightening This SeasonBlonding has evolved—and so has the way pros think about lift. This season, the smartest way to blonde isn’t about pushing harder or faster. It’s about creat...
Forget sharp lines and rigid symmetry. The Halo Lip thrives on subtle gradients, soft focus, and texture, giving lips a naturally plump, luminous look that f...
Winter demands more than a lightweight lotion. It calls for rich creams and restorative balms that protect, replenish, and glow. From a no-frills drugstore h...
Frustrated with unpredictable demis? See how switching to Wella Professionals Color Touch and Shinefinity simplifies toning, glossing, and grey blending.
August 18 2019 / Redken
Redken's Best Insta-Tips!Whether you’re looking for inspiration or education, social media is a great place to start. You can use the platform to showcase your work, attract new clie...
August 13 2019 / Redken
How To Utilize New Shades EQ 10 in the Salon!In a world where clients are aiming to be brighter and blonder than ever before, Redken is at the helm of creating the tools to help stylists get the desired...
August 09 2019 / Redken
Get The Look: Beach Chic Bridal HairWhether you’re a bridal hair artist or simply have a lot of clients heading off to ceremonies this season, weddings are big business in the salon. “When it c...
August 07 2019 / Redken
Get The Look: Isabela Moner - By Redken Brand Ambassador Chad WoodWhile Dora wears a hip bob classically equipped with fringe in the movie, in real life Dora aka Isabela Moner has long chic locks that we can’t help but swoo...
August 01 2019 / Redken
Balayage Isn’t Just For BlondesAll too often, when we start to search for #balayageinspo on Instagram, we find all kinds of beautiful beachy blondes in all their ombre and sombre glory. Ho...
July 28 2019 / Redken
Couture Show Looks From Dior, Givenchy, and Valentino!Couture is for the curious, it is for the dreamers, the believers, and the makers. It allows artists, designers and fashion houses to exaggerate their finest...
July 26 2019 / Redken
Jewel Tones For Brunettes: Get More With Less LiftEffortless inspiration can be found around every corner and at the bottom of every scroll. From sidewalks to social media, jewel-toned hair color is everywhe...
July 23 2019 / Redken
5 Products That Will Save Your Strands This SummerSummertime and the living's easy, right? Not for your hair! Sure, you may love spending your days relaxing poolside and soaking up the sunshine, but your hai...
July 18 2019 / Redken
Upselling This Season: Perk Up Your Process Behind The ChairNo matter what industry you’re in, individuals are constantly on the hunt for ways to increase their revenue. As an employee, it can be increasingly difficul...