Hottest Stories
Raise Your Blonde IQ: The Smartest Way Pros Are Lightening This SeasonBlonding has evolved—and so has the way pros think about lift. This season, the smartest way to blonde isn’t about pushing harder or faster. It’s about creat...
Forget sharp lines and rigid symmetry. The Halo Lip thrives on subtle gradients, soft focus, and texture, giving lips a naturally plump, luminous look that f...
Winter demands more than a lightweight lotion. It calls for rich creams and restorative balms that protect, replenish, and glow. From a no-frills drugstore h...
Frustrated with unpredictable demis? See how switching to Wella Professionals Color Touch and Shinefinity simplifies toning, glossing, and grey blending.
July 18 2021 / Redken
Our Favorite Style Tips for Summer FridaysAlthough currently, #summerfridays are synonymous with the beauty cult-favorite Jet Lag Mask, Summer Fridays was a term coined by New York publishing agencie...
June 27 2021 / Redken
5 Reasons Why Dry Shampoo Will Be Your Summer StapleDry shampoo is just one of those items that you should always have on hand. As one of the most widely used products on the market, it can be used to add text...
June 21 2021 / Redken
Top Tips To Achieve Effortless BlondeAlthough great hair color starts in the salon, when it comes to keeping your blonde or highlighted hair looking its best this summer, it all comes down to ho...
May 30 2021 / Redken
Chatting True Color With Tracey CunninghamThis month, Tracey Cunningham launched her first book — Tracey Cunningham’s True Color: The Essential Hair Color Handbook — which is a mix of a memoir, detai...
May 28 2021 / Redken
Beauty Basics: Hair Color 101If you scroll Instagram or peruse your favorite hair blogs, there are endless inspirations when it comes to new hair color ideas. All too often we get caught...
May 22 2021 / Redken
Putting Sustainability & Skinification FirstWith the advent of social media and clients spending more and more time at home, product awareness and self-care have become a high priority for stylists and...
May 16 2021 / Redken
Blonding Techniques for Curly & Coily Hair PatternsIt is all about building on your foundations with a few expert techniques to ensure proper lift and healthy results. Below we’re touching on a few expert blo...
May 14 2021 / Redken
Lived In Color™ Step-By-Step with Johnny RamirezIn the first part of this series, we went into Blonding Responsibly with Johnny Ramirez, and below we're diving into how to create Johnny Ramirez's iconic L...
April 29 2021 / Redken
How To Cut Down On Damage From Hair ColorCreating stunning hair color isn’t just about the formulation or placement techniques. It’s about taking care of the health of the hair from start to finish ...